Effective Date: June 23, 2026

1. Introduction

The Maid Brand LLC ("The Maid Brand," "Company," "we," "our," or "us") respects your privacy and is committed to protecting your personal information.
 

This Privacy Policy explains how we collect, use, disclose, store, and protect information when you access or use our website, mobile applications, booking platform, customer support channels, and related services (collectively, the "Services").
 

The Maid Brand LLC operates a marketplace platform that connects customers seeking cleaning services with independent cleaning professionals and service providers.
 

By using our Services, you agree to the collection and use of information described in this Privacy Policy.
 

2. Scope of This Policy

This Privacy Policy applies to:

• Website visitors

• Customers requesting cleaning services

• Individuals contacting customer support

• Independent cleaning professionals applying to or using our platform

• Users receiving communications from The Maid Brand

This Privacy Policy does not apply to third-party websites, payment processors, or external services that may be linked through our platform.
 

3. Information We Collect

A. Information You Provide

When you interact with our Services, we may collect:

Customer Information

• Full name

• Email address

• Phone number

• Service address

• Billing address

• Property access instructions

• Appointment preferences

• Communications with customer support

• Reviews and feedback

• Account credentials
   

Cleaning Professional Information

• Full name

• Email address

• Phone number

• Address

• Service areas

• Identification information

• Tax information

• Insurance documentation

• Licensing information

• Banking or payment information

• Background screening information where legally permitted
   

B. Payment Information

When making purchases or receiving payouts, we may collect:

• Billing information

• Payment method details

• Transaction records

• Payment processor confirmations

Payment card information is generally processed by secure third-party payment providers and is not stored directly by The Maid Brand except as necessary for transaction administration.
 

C. Location Information

    To facilitate cleaning services, we may collect location information including:

• Service addresses

• Geographic service areas

• Approximate device location

• GPS location data where permission is granted through our mobile applications
   

Location information may be used to:
 

• Match customers with nearby cleaning professionals

• Improve scheduling and dispatching

• Prevent fraud

• Verify service completion

• Improve service availability
   

D. Automatically Collected Information

When you use our Services, we may automatically collect:

• IP address

• Browser type

• Device type

• Operating system

• Device identifiers

• Mobile carrier information

• Website activity

• Session activity

• Referring URLs

• Usage patterns

• Cookie identifiers
   

4. Cookies and Tracking Technologies

We use:

• Cookies

• Pixels

• Tags

• Local storage technologies

• Analytics tools
   

These technologies help us:

• Operate the platform

• Remember user preferences

• Improve website functionality

• Analyze usage trends

• Measure marketing effectiveness

• Prevent fraud and abuse

Users may modify browser settings to refuse cookies; however, certain features may not function properly.
 

5. How We Use Information

We use personal information to:

Provide Services

• Create accounts

• Schedule appointments

• Facilitate bookings

• Process transactions

• Provide customer support
   

Match Customers and Cleaning Professionals

• Identify available service providers

• Coordinate appointments

• Communicate service details

• Manage service fulfillment
   

Improve Operations

• Analyze performance

• Improve user experience

• Develop new services

• Conduct quality assurance reviews
   

Security and Fraud Prevention

• Detect suspicious activity

• Verify identities

• Protect users

• Enforce platform policies
   

Legal Compliance
 

• Meet legal obligations

• Respond to lawful requests

• Resolve disputes

• Enforce agreements
   

Marketing
 

Where permitted by law, we may send:

• Promotional emails

• Text messages

• Special offers

• Service announcements

• Customer surveys
   

Users may opt out of marketing communications at any time.
 

6. How We Share Information

A. With Cleaning Professionals

To complete requested services, we may share:

• Customer name

• Contact information

• Service address

• Appointment details

• Service instructions

Only information reasonably necessary to perform services is shared.
 

B. With Customers

When necessary for service fulfillment, customers may receive information about assigned cleaning professionals including:

• Name

• Contact information

• Service-related details

• Professional qualifications where applicable
   

C. Service Providers

We may share information with vendors that assist us with:

• Payment processing

• Scheduling systems

• Website hosting

• Cloud storage

• Customer support

• Analytics

• Marketing

• Identity verification

• Background screening

These providers are authorized to use information only as necessary to perform services for us.
 

D. Legal and Regulatory Disclosures

We may disclose information:

• To comply with legal obligations

• To respond to court orders

• To comply with subpoenas

• To protect users

• To investigate fraud

• To enforce our agreements
   

E. Business Transactions

If The Maid Brand undergoes:

• Merger

• Acquisition

• Asset sale

• Financing transaction

• Bankruptcy proceeding

Personal information may be transferred as part of that transaction.
 

7. SMS and Mobile Communications

If you provide a mobile phone number, you may receive:

Transactional Messages

• Appointment confirmations

• Service reminders

• Arrival notifications

• Account notices

• Customer support communications
   

Marketing Messages

Where permitted by law and with applicable consent, we may send promotional communications.

Message and data rates may apply.

Users may opt out by following instructions provided in the message.
 

8. Data Retention

We retain information for as long as reasonably necessary to:

• Provide Services

• Maintain business records

• Process payments

• Resolve disputes

• Comply with legal obligations

• Enforce agreements

Retention periods may vary based on legal, operational, and regulatory requirements.
 

9. Data Security

We implement commercially reasonable safeguards designed to protect personal information, including:

• Encryption technologies

• Access controls

• Secure payment processing

• Employee access restrictions

• Monitoring systems

Despite these efforts, no method of transmission or storage can be guaranteed to be completely secure.
 

10. Your Privacy Rights

Depending on your location, you may have rights to:

• Access personal information

• Correct inaccurate information

• Delete personal information

• Obtain a copy of your information

• Restrict certain processing activities

• Object to certain uses of data

• Withdraw consent where applicable

Requests may be submitted using the contact information below.
 

11. California Privacy Rights

California residents may have rights under applicable California privacy laws, including the right to:

• Know what personal information is collected

• Access personal information

• Correct personal information

• Request deletion

• Limit certain uses of sensitive information

• Opt out of certain sharing activities

The Maid Brand will not discriminate against users who exercise their privacy rights.
 

12. Children's Privacy

Our Services are intended for adults and are not directed toward children under the age of 13.

We do not knowingly collect personal information from children under 13.

If we learn such information has been collected, we will take reasonable steps to delete it.
 

13. Third-Party Services
 

Our Services may contain links to third-party websites or services.

The Maid Brand is not responsible for:

• Third-party privacy practices

• Third-party content

• Third-party policies

Users should review applicable privacy policies before providing information to third parties.
 

14. International Users

If you access our Services from outside the United States, your information may be transferred to and processed in the United States or other jurisdictions where our service providers operate.

By using the Services, you consent to such transfers where permitted by law.
 

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically.

Changes become effective upon posting to our website.

The revised Effective Date will appear at the top of this Privacy Policy.

Continued use of the Services after changes are posted constitutes acceptance of the updated Privacy Policy.
 

16. Contact Information

The Maid Brand LLC

Email: charles.ford@themaidbrand.com

Phone: (256)-513-9787

Mailing Address: 7830 Highway 72 West Suite 100

To exercise privacy rights or ask questions regarding this Privacy Policy, please contact us using the information above.